“From the outset, The Best Route worked closely with us to ensure our vision was brought to life. Their extensive experience in this field was evident in every aspect of the project, from planning to execution. They not only met our expectations but consistently exceeded them in both delivery and outcomes. We couldn't have asked for a better partner in this important initiative!”
-Jennifer Anderson, Executive Director, Trellis for Tomorrow
“The Best Route has been instrumental in helping us build this project from the ground up… Our team is so grateful for all the support you’ve given us — you all are absolute pros!”
-Amanda Frankeny, Director of Food Justice, Community Action Partnership Lancaster
We are your mentors, advocates and champions from start to finish.
We have been in your shoes. As mobile market operators, our team understands the complexities of mobile markets and program development. We take the time to listen, understand your goals and provide you with the best path to achieve those goals.
The Best Route provides guidance to private and public organizations that may already have an existing or emerging mobile market as well as those interested in starting one.
As a leader in mobile market consulting throughout North America, we provide services including needs assessment, evaluation, program and vehicle design, budgeting, development, training, partner connections, and more. Our goal is to help clients create a sustainable mobile market program that is best suited to their organization and their community’s specific needs.
Our Services
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We will help you map your community and organization assets, and choose the right market model.
Map community needs and assets
Infrastructure assessment
Short and Long-term Budgeting
Identifying partners and key collaborators
Identify funding and revenue sources based on your business or organization
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There are many market models, depending on your geography, your access to food sources, the community you are serving and many other factors. We can help you design a program that fits your community and your organization. Some of those design elements include:
Identifying partners, host site locations and operational needs
Choosing what food you will carry and how you will source and store it
Preparing for permitting and licensing
Identifying a vehicle type based on your geography, market model and staffing structure
And much more!
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Defining program goals, identifying impactful outcomes and choosing appropriate metrics can sometimes feel overwhelming. Our experience working with mobile markets nationwide can help you get your program started on the right footing, helping you reach your goals from day one.
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Mobile markets operators tend to be multi-talented individuals who do everything from safe food handling to vehicle maintenance. They have to manage messaging to various stakeholders, work with staff and volunteers and provide exceptional customer service. Sometimes a mobile market is a departure from an organization’s typical frame of reference. We can help navigate the complexities of operating a mobile market by:
Facilitating trainings and providing training materials
Coaching staff through messaging and marketing options
Providing best practices for operations based on over 15 years of combined experience
Food safety and demonstration best practices
One-on-one mentoring
